Advertising / Marketing,Fiat | May 13 2016

Say ‘ciao’ to FIAT’s new social media offerings

FIAT’S social media streams are known for posts with colorful photos, engaging animation and hot cars in cool locations. The brand’s digital presence is growing with the recent launch of FIAT USA’s Vine channel with short videos featuring FIAT vehicles and funky, FIAT-themed emoji for personalized, automotive-themed messages. FIAT has posted seven short videos on Vine
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Industry Analysis | May 11 2016

The Spoils of Car Wars 2017-2020

Breaking the 20 million mark, a full product pipeline for FCA US and a spike in miles driven are all findings of a major auto industry study by the Bank of America. Presented during a meeting of the Detroit-based Automotive Press Association, the annual study titled “Car Wars,” revealed an expected boost in U.S. vehicle
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Uconnect | May 10 2016

Uconnect 12.1 makes its way into first police cars

After its September 2015 introduction, the Uconnect 12.1 touchscreen system in the Dodge Charger Pursuit is making its way into the hands of those who protect us, starting with the Auburn Hills Police, May 1. Production started this spring on the innovative Uconnect 12.1, which was designed with feedback and experience from Dodge Law Enforcement’s
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Community,Our People | May 04 2016

Becoming a leader for FCA, Hispanics and the community

A humble beginning Poets and pundits alike have proclaimed: “it’s not the destination, it’s the journey.” This statement rings particularly true for FCA’s Bruno Olvera, 27, who has been selected for the 2016 Young Hispanic Corporate Achievers™ (YHCA) program by the Hispanic Association on Corporate Responsibility. Being selected for the prestigious program, which recognizes the
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