Category Archives: Advertising / Marketing

Advertising / Marketing,Jeep | August 28 2023

Jeep® Brand Launches ‘Famous for Freedom’ Global Marketing Campaign for the New 2024 Jeep Wrangler Featuring Legendary ‘California Love’ Track

“Famous for Freedom” global campaign for the new 2024 Jeep® Wrangler features legendary “California Love” 1995 track Campaign debuts as 50th anniversary of hip-hop music is celebrated and acknowledged for the role it has played in transforming marketing and culture “California Love” track is one in lengthy line of Stellantis brands featuring highly sought-after, but
Read More

Advertising / Marketing,Alfa Romeo,Auto Shows,Chrysler,Corporate Business,Dodge,Fiat,Heritage,Jeep,Our People,Pentastar Passion,Ram,Under the Pentastar,Wagoneer | June 30 2023

Stellantis Spotlight Wraps the Week

June 30, 2023 , Auburn Hills, Mich. – “Stellantis Spotlight” is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending June 30, 2023, include first agency of record for Black-audience marketing efforts announced, engines rev at 2023 Wild Wheels at Work event and, Pruett scores a win at Norwalk. What: “Stellantis Spotlight,” weekly news recap from
Read More

Advertising / Marketing,Alfa Romeo,Chrysler,Corporate Business,Dodge,Fiat,Jeep,Ram | June 28 2023

Stellantis Adds TKT & Associates to Its US Creative Roster to Become Automaker’s First Agency of Record Dedicated to Black Audience Marketing Efforts

TKT & Associates to oversee Black audience marketing efforts across the Stellantis North America brand portfolio, including Alfa Romeo, Chrysler, Dodge, FIAT, Jeep® and Ram  TKT Collab division to oversee creative efforts within TKT & Associates agency  Headquarters of TKT & Associates, which is Black- and woman-owned, is in Louisville, Kentucky Kim Adams House to
Read More

Advertising / Marketing,Alfa Romeo,Corporate Business,Dodge,Engineering,Ram,Wagoneer | June 23 2023

Stellantis Spotlight Wraps the Week

June 23, 2023 , Auburn Hills, Mich. – “Stellantis Spotlight” is a weekly recap of some of the major stories at Stellantis. The top stories for the week ending June 23, 2023, include J.D. Power IQS results, partnership announcements and a new summer campaign kick-off for Grand Wagoneer. What: “Stellantis Spotlight,” weekly news recap from Stellantis Who: Stellantis North America Digital Media Team When: Immediately Where: media.stellantisnorthamerica.com or https://youtu.be/8_ALJnlmvec

Advertising / Marketing,Alfa Romeo,Corporate Business,Dodge,Ram | June 22 2023

Dodge, Ram, Alfa Romeo Rank 1-2-3 in J.D. Power IQS

Every Stellantis brand improved its IQS score vs. 2022, bucking industry trend;each brand also finished higher than it did last year Dodge first among all 33 brands evaluated by J.D. Power, its fourth consecutive year among the top two industry finishers Ram second in industry and most-improved mass-market brand; third time among top three brands
Read More

Advertising / Marketing,Dealers,Jeep,Uncategorized | June 20 2023

Tops Off to Summer: Experience Open-Air Freedom at Chrysler, Dodge, Jeep®, Ram Dealerships this June

Participating Jeep dealerships, from now through July 5, are going tops off! If you haven’t experienced true open-air freedom in a Jeep® Wrangler or Gladiator, now is the time to head out to your local Jeep dealership and test drive one for yourself, and witness firsthand what all the excitement is about. Summertime is meant
Read More

Advertising / Marketing,Jeep,Wagoneer | June 19 2023

Derek and Hannah Jeter Appear in ‘Take Me Out’ Advertising Campaign for Grand Wagoneer

Next phase of the multiyear partnership with the Jeters launches with 30-second “Take Me Out” video as part of the Grand Wagoneer summer campaign “Take Me Out” summer marketing campaign will run across multiple media platforms, including television, social media and digital media channels    The 30-second spot features music from the iconic ballpark anthem “Take
Read More