“Inspire … empower … and believe…” This was how Mike Manley, Head of the Jeep® brand, opened his presentation to journalists at the 88th International Motor Show in Geneva, Switzerland. There was one other word that summed up the Jeep brand’s Palexpo display this year: creative. That’s because the Geneva Advertising & Communications Club (CPG) voted
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Tag Archives: Geneva Motor Show
Mopar, Jeep Work Together on Customized Wrangler
The world is filled with natural beauties that require the Trail Rated capabilities of a Jeep Wrangler for a personal experience. Mopar is using this year’s Geneva Motor Show to demonstrate to European buyers how it can help them reach the continent’s locations with a package of street-legal equipment. European buyers can order the Mopar
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Jeep Renegade Hard Steel concept: Big sound in a small package
Attracting the attention of people filling the Geneva Motor Show this week presents a big challenge – the Palexpo center is packed with gleaming new exotic cars such as the sleek, turbocharged Ferrari 488 GTB. But the Jeep stand at the show held a “small” surprise for journalists and industry people, the Jeep Renegade Hard
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Jeep brand goes small with lots of sizzle
With Oscar night 2014 excitement now in the rearview mirror, the automotive scene is gearing up to showcase some bright new stars at the Geneva Motor Show. The rumor mill’s been abuzz for months over what Jeep would bring to the party. Wonder no more! On Tuesday, the Jeep brand amped up the show’s already
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