Glass breaking, Earth shaking, news making vehicle debuts Detroit has been known as the Motor City for as long as the locals can remember, and a huge part of the automotive heritage coursing through the city’s veins can be seen at its annual auto show. Formally hosted in the bitter cold of Michigan winter in
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Category Archives: Dodge
Welcome to the Hornet’s Nest: Dodge Launches ‘A New Breed’ Marketing Campaign for the All-new 2024 Dodge Hornet R/T
Dodge brand welcomes the all-new hybrid-electric 2024 Dodge Hornet R/T to the muscle car family All-new Dodge Hornet multimedia marketing campaign, “A New Breed,” featuring the Dodge Hornet R/T as a clear new member of the Brotherhood of Muscle, launches across broadcast, digital and social media channels Sixty-second “A New Breed” video debuts on brand’s
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Devil in the Details: Dodge Announces Exclusive After-delivery Products for Dodge Challenger SRT Demon 170 Owners
Customized, limited-edition, serialized after-sales items available for 2023 Dodge Challenger SRT Demon 170 owners after taking delivery of the ultimate Dodge “Last Call” special-edition vehicle Exclusive after-sales products include Demon 170 decanter set, custom instrument panel badge, Goodwool car shell, Direct Connection carbon-fiber parts and much more Ordering for Challenger SRT Demon 170 after-sales products
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Dodge Direct Connection and Jay Leno’s Garage Team Up to Offer New Line of Co-branded Premium Car Care Products
Direct Connection, Dodge brand’s performance parts line, and Jay Leno’s Garage announce a new line of co-branded car care products New initiative will deliver more than 20 premium car detailing and car wash supplies under the Direct Connection/Jay Leno’s Garage banner, including Direct Connection quick detailer, Direct Connection interior detailer, Direct Connection all-purpose cleaner and
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Eighth Annual MotorTrend Presents Roadkill Nights Powered by Dodge Brings Record Crowd of More Than 42,000 Attendees to New Location in Downtown Pontiac
Rookie Driver and First-time Competitor Kayla Rundle Took Home the Crown for Team Corruptt in This Year’s Dodge Direct Connection Grudge Race 2023 MotorTrend Presents Roadkill Nights Powered by Dodge marked the eighth year of the daylong festival Hosted in a new location – Pontiac City Square in downtown Pontiac – more than 42,000 car
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Ice Cube Headlines MotorTrend Presents Roadkill Nights Powered by Dodge on August 12
Award-winning musician and actor will host special performance at day-long horsepower festival in downtown Pontiac, Michigan August 3, 2023 , Auburn Hills, Mich. – MotorTrend Presents Roadkill Nights Powered By Dodge announced today that award-winning musician and actor, Ice Cube, will headline the day-long horsepower festival. Back for its eighth year, Roadkill Nights returns to downtown Pontiac,
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History of the Dodge Brand
The Dodge brand’s storied history dates back nearly 110 years, and it all began in the small town of Niles, Michigan. John Dodge, the eldest of the Dodge brothers, was born in 1864 while his younger brother Horace was born four years later in 1868. During their younger years, the idea of fast cars wasn’t
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