What’s one of the best ways to convince Millennials that they need cars? Hire them. That’s part of the strategy behind Ignite Automotive 3. Modeled after Ignite Seattle, Ignite Automotive shares the same format. Speakers from the auto industry have exactly five minutes to enlighten the audience, backed by 20 slides that auto-advance every 15
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This week, at the 2015 Automotive News World Congress in Detroit, industry experts, executives and media gathered to convey their views on the future of automobiles. Reid Bigland, Head of Alfa Romeo North America, FCA US LLC, shared his views on FCA US sales, brands and products, specifically Alfa Romeo’s return to North America and
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