Ten years ago today our company jumped into the emerging, lawless, laissez-faire world of social media with the launch of the controversial blog TheFirehouse.biz. TheFirehouse was the brainchild of then PR chief Jason Vines who wanted a platform to directly address journalists, respond to stories and plant ideas for new stories TheFirehouse.biz, was named after
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Take your hands off the wheel, sit back … and relax! While autonomous driving isn’t impacting the highway in a big way yet, automakers and non-automakers alike continue to drive the technology needed to turn yesterday’s ‘fantasy’ into tomorrow’s ‘fact.’ And, the concept is generating acceptance among consumers as many of us face longer and
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November’s blast of snow and cold couldn’t dent the enthusiasm of the nation’s car shoppers as U.S. automakers continue to rack up healthy sales numbers. Chrysler Group sales alone for the month were the best since 2001 … up 20%. Buyers are definitely still in the mood to change up their vehicles, but how long
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